Personal anecdote: a personal narrative or story that an author would bring up in their passage to make it more relatable to their audience. Relatable details leads to more credibility, which leads to attracting a larger audience. (An insight).
CRED: Credibility. An audience will only be attracted to an author they trust who knows what they’re talking about.
Name drop: Adding different names from different or similar cultural backgrounds can be more relatable to an audience.